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How to promote photography on Instagram

Posted on 4th August 201921st May 2019

Instagram helps beginners and Professionals promote their photography skills online. The social media app is a great way to get people to notice your work and also to get you connected with other photographers. Photographers are able to get new potential clients and probably get their work published. It is also a way for them to get people to give honest criticism and admiration of their work so they can improve.

Here are our tips on how you can promote your photography on Instagram.

Identify your niche

Look at Instagram as a place where you can define your work. You can use the feeds to show your photos. The photos you upload should be centered around a particular theme. For example, travel, fashion, occasions, food, sports, etc. You can even make a particular style of photography which could be film making, black-white photography.

Followers on your page would be expecting you to maintain your style which is keeping them glued to your page.

Post your best work

Make your Instagram page like your portfolio by putting up your best photos. Every time you post a picture as you continue to develop your photography skills, make sure each photo is amazing. If you keep up with a consistent flow of great images, people visiting your page will develop an interest in your work and follow your page.

Add Your Personal Touch

Let your followers have a look at your day to day scenes or let them see how you capture the important moments. While you show them most of your professional work also take time to throw in a few your personal moments behind the scenes of the photograph.

Put away your smartphone

If you want to take a high-quality photo, your best bet will be using a mirrorless or DSLR camera. The image quality you get from these cameras are much better than smartphones and you can easily control how you want the photo to come out. These cameras allow you to control functions like the focus, shutter speed and depth of the field. You can also choose to change the lenses of the camera and the low light functions are very good. When uploading these type of pictures on Instagram, you won”t need filters. All the editing you can do will be just to adjust the light, lines, shadows, and clarity of your photo.

Post strategically

While your majorly focusing on quality photos, it is important that you don”t post pictures too often. If the photos are relevant, they have a higher chance of receiving higher ranks on your page. Have a posting routine pattern to develop your photography skills and also help to build a sense of community on Instagram.

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